Consider a Managing Director deciding on their next car, there's lots to consider: budget, practicality, economy, fuel type, engine, comfort, prestige, residuals, colour, options, look, feel etc.
There are also countless manufacturers to choose from: Mercedes, BMW, Audi, Jaguar, Land Rover, Porsche the list goes on; and then there’s the model variations, from 5 series to C-class and I-Pace to Q7…
Imagine giving this criteria to a broker and they come back with 3 options, Our MD is super pleased with 2 out of the 3 on the shortlist, takes them for a test drive and then goes home to tell their spouse all about them.
Their spouse's response is, “well option 1 is ok but the cream interior is no good, we’ve got 6 year old twins in case you forgot”, and “option 2 is way too big for me to park up when you want picking up from the football on a Saturday afternoon”
So back to the drawing board it is.
The lesson here is that the broker should of asked who was involved in the decision making process and then perhaps would have delivered a slightly smaller car, with black leather and parking cameras!
It’s the same in recruitment and that’s why the McQuaig Job Survey tool is so important, it helps to ID the different expectations (in behaviours) that the hiring TEAM have.
This saves recruiters, employers and candidates a lot of time, money and effort!